Client Spotlight on Dazzling Paws Jewelry

Today we’re taking a few minutes to spotlight one of our amazing clients. Allow us to introduce you to Dazzling Paws Jewelry! As a business that travels the world and sells products online, one could easily say that Dazzling Paws Jewelry has a Great Dane sized need for sending and receiving files. We are glad that we could offer a file storage and management solution to fit their needs.

Dazzling Paws Jewelry hails from Plover, Wisconsin, and uses SmartFile as a part of their daily business operations to ensure the internal marketing department and external wholesalers have easy access to all their files. I recently spoke with Dazzling Paws Jewelry owner Myra Westphal about their company and how they use SmartFile.

Being a dog lover, I’m interested in hearing more about Dazzling Paws Jewelry. Can you give me more information about your company?

Dazzling Paws Jewelry is for people who love dogs. We design earrings, rings, pendants, bracelets, charm holders, breed jewelry, and other jewelry that pet owners like to wear. We manufacture sterling silver that is made in the USA from recycled silver.

What are some of the daily business challenges you face when dealing with FTP and file storage?

The challenge a small business faces is finding the right FTP site that works for a company that is always growing and in need of additional space. [The growth is] not in large volumes but in smaller increments. SmartFile has been great about building us custom packages to suit our needs as we continue to grow. It’s nice to have a third party outside the office where data can be stored should something go down in the main office.

How does SmartFile fit into the business model of Dazzling Paws Jewelry?

We use the FTP site as our offsite graphics department. The uploaded images are used for our website, catalog, and other marketing materials. Our wholesale customers use the web app to take product images to upload to their website.

Last question, what are the favorite features of SmartFile that you and your company use?

Our business is very mobile, with many people on the road across the country. Being able to pull large files when we need it is great. We also like having multiple users with all sorts of different permissions; some people just need access to certain, small areas while others need more access that have more responsibly in our company. [The SmartFile web app] is always there and anyone can access it from any location.

Thanks for taking the time to be interviewed about our product, Myra! If you are a dog lover (or know a dogmom or dogdad), you will find the perfect gift at Dazzling Paws Jewelry. Check out their website at and like them on Facebook.

If you are a SmartFile customer that would like to be interviewed, please contact us. We’d love learn more about your company and share it with the community.

SmartFile is a business file mangement platform that gives you more control, compliance and security.